It’s time to Hunt ALL of the Leaves!

Good morning Teapress viewers! We have some excited news this fine day – Leaf Hunter, from here on forward, is no longer just a newsletter. Leaf Hunter is becoming a comprehensive bi-monthly digital magazine about tea, where you’ll be able to read in-depth articles, look up the latest tea news (and we mean everything that’s hit the headlines), and even cook up your own delicious meals using tea.

This redesign will be available as a downloadable PDF, which will be available bi-monthly on our site at http://australianteamasters.com.au/blog/download-leaf-hunter and also by email subscription. To subscribe to receive PDFs of Leaf Hunter direct to your inbox, please email alex@australianteamasters.com.au with a subscription request.

Leaf Hunter will be released on the first of the month, every second month, starting in June.

         

The World Tea Expo

The World Tea Expo is an annual event that no one in the North American tea world should miss. One of the largest tea expos in the world and with perhaps the largest range of tea exhibitors anywhere, this exhibition serves a tea industry that currently has a net worth of $8 billion – a number that is only expected to continue growing.

Exhibitors will include a wide range of tea suppliers and vendors, while many attendees themselves are looking to profit from the retail side of tea, and serve a large variety of different kinds of businesses. Even more exciting is the fact that many exhibitors – up to 30% – do not exhibit their teas in any other tea fair or exhibition in the world. Quite possibly the only time you will have to trial their newest and greatest blends will be at this expo.

You can find more information on this incredible event at http://www.worldteaexpo.com/

         

Dietition Advises on How to Transition from Coffee to Tea

This blog post is in video-format, and you can watch it here: http://yourveryownrd.wordpress.com/2014/05/18/decreasing-caffeine-transitioning-from-coffee-to-tea/

At Australian Tea Masters, we of course support transitioning from coffee to tea for a variety of reasons, one of the most prominent ones being health. This wonderful girl can help make that transition a little bit easier for you.

         

Little-Known Form of Tea Dying Out in Hong Kong

Hakka Tea, as it is called, is a dying form of tea in Hong Kong. The tea consists of pounded tea leaves and a variety of other ingredients, such as peanuts, salt, puffed rice and sesame seeds. Other ingredients are also often added to give the tea different nutrients and flavours. By consuming Hakka tea, a person is able to both drink and eat at the same time, making it ideal for snacks.

Despite the tea having been around for centuries, it is currently in a slump. Only some members of the older generation continue to make it, and many of the Hong Kong locals do not know of its existence.

You can read more about Hakka tea here: http://rachanahkbu.wordpress.com/2014/05/18/hakka-tea-in-hong-kong-fades-into-oblivoi/comment-page-1/#comment-7

         

Selling Even More Tea to China: Entrepreneurs Doing it Right

A few weeks ago I wrote about the merits of doing the seemingly impossible: selling tea to China. After garnering quite a bit of interest, I’ve decided to extend that article (although, if you haven’t yet read the old one, you can take a look here). Today I’m going to link you to some news articles about entrepreneurs who are all selling their own tea to China.

1. “Who says you can’t sell ice to an Eskimo? Cornish tea plantation starts exporting tea to CHINA the birthplace of the beverage” – http://www.dailymail.co.uk | Sept. 30, 2013

2. “Export Champions: How I sell tea to China” – http://www.telegraph.co.uk | May 30, 2013

3. “Earl Grey descendants sell English tea to China” – uk.reuters.com | Feb. 1, 2013

4. “Selling (herbal) tea to China” – http://www.ruralweekly.com.au | Apr. 16, 2014

5. “Madura sells tea to China” – http://www.theland.com.au | Aug. 22, 2012

6. “The company helping the British sell tea to China” – http://www.bbc.com.au | June 20, 2013

As it turns out, it’s not as rare an occurrence as you might think, and savvy businesspeople are taking advantage of it.

         

Tea Service Upgrades for Marriott Guests

One of the largest hotel chains in America, Marriott, recently celebrated opening their 4,000 hotel with an acknowledgement to the quickly growing number of international guests from China.

In an effort to better accommodate the Chinese people, Marriott is now also employing Chinese-speaking staff and offering Chinese-style tea service, along with several other upgrades to make them feel right at home.

You can read more about this story at http://www.worldteanews.com/news/marriott-upgrades-tea-service-chinese#sthash.UW2OzV1y.

         

Tea101 Competition

As a celebration for reaching our first thousand views (or perhaps it just happened to coincide with our first thousand, you’ll never know…), we at Australian Tea Masters are holding a competition!

Instructions on how to enter, as well as details on what you can win, may be found on our Facebook post.

Good luck!